The purpose of using a social media site is to increase your visibility and influence. There’s no sense in tweeting to an empty room, or to a crowd that isn’t reading and responding to your posts. (more…)
Don’t let the legions of Twitter and Facebook addicts fool you; using social media isn’t just fun and games. When you sit down to work on promoting your brand, it’s not the same as sitting down to share an update about your plans for the weekend. It takes a different mindset. (more…)
No SEO specialist is an island. We all rely on the rest of the SEO world, whether it’s for innovative tools or new information that can make our jobs easier. (more…)
You’re a busy person. Between your work and home lives, your hobbies and other responsibilities, you don’t have a lot of free time for building your brand online. Both Twitter and Facebook are good options, you’ve heard, but you only have the time to devote to one. Which do you choose? (more…)
Twitter offers businesses and individuals a chance to connect. When someone on Twitter wants to learn more about you, they visit your Twitter page. First impressions are everything; learn how to customize your page. (more…)