Archives

August 2012

Your World Search in Google

Blog,SEO 3 Comments

Google focuses on bringing their search users the most relevant results possible (while also promoting Google+ and ads). More and more, people are seeing results from their social streams in their general search results. (more…)

From Spark to Launch and Beyond: How to Build a Website (Part 2)

Blog,Web General 1 Comment

Last week we started the process of building a website. Our first four steps took you from the initial idea through designing the site and writing your content. The final four will bring you from the current rough version of your new site to something that is shined up and running successfully. (more…)

What’s New With Bing?

Blog,SEO No Comments

Bing doesn’t get half the attention it deserves. While the world is bowing and scraping to stay on Google’s good side, Bing tends to sit just outside the spotlight. That doesn’t mean that search experts can afford to ignore the slightly smaller of the two search giants. (more…)

From Spark to Launch and Beyond: How to Build a Website (Part 1)

Blog,Web General 2 Comments

How do you make a new website? Where do you start?

When you’re thinking about building a new website, there are steps that you need to take. And while you can switch the order around a bit, the steps themselves don’t change, regardless of the website you’re building. (more…)

The KISS Method to Website Design

Blog,Web General No Comments

Keep it Simple, Stupid.

The KISS method works for almost everything in life. You want less clutter, a better budget or an improved level of fitness? The simplest approach will probably be the most successful. There’s no need to complicate things. (more…)

Is It Time to Retire Your SEO Methods?

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The internet is always changing and growing. Trends come and go. Something that seems like an innovative idea one year is outdated the next. (more…)

The Elements of a Successful PPC Ad

Blog,Marketing No Comments

What does it take to create a successful Pay Per Click (PPC) advertisement? It takes more than slapping a promotion on an ad and sending it out for the internet to see. A quality ad has five parts; leave one out and your ad will be less effective. (more…)

Achieving Authority: How to Use Personal Brand to Climb the SERPs

Blog,SEO No Comments

The ranking of your site in search engines depends on more than just on page SEO. Keywords, content, links, and meta tags are important, but they don’t tell the whole story. (more…)

Lessons To Take Away from Chick-Fil-A’s PR Nightmare

Blog,Marketing No Comments

What happens when the president of a very public company confirms his support of a less-than-popular view point? (more…)