Archives

March 2012

How to Make the Most of Online Leads

Blog,Marketing No Comments

It’s not hard to find a blog post or article describing how to get someone to sign up for email newsletters or special offer alerts, but what happens next? (more…)

Blackhat: The Seedy Side of SEO

Blog,SEO No Comments

We spend a lot of time talking about the best SEO techniques: unique content, relevancy, quality links, and proper use of metatags. As SEO becomes more about having a quality website (more…)

Too Much SEO? How Google is Penalizing Sites that Go Too Far

Blog,SEO No Comments

When it comes to SEO, there can be too much of a good thing. Google’s Matt Cutts recently announced plans to create a penalty for sites that are focusing on SEO instead of on their users. (more…)

Rocking Your Brand with Google’s Authorship Rich Snippets

Blog,Social Media No Comments

Your personal brand, or your online persona, is what identifies who you are and what you do, in the same way that a celebrity or big business has a brand. (more…)

SEO or Smarter Marketing: Is there a Difference?

Blog,SEO No Comments

When SEO was still new and shiny, it was seen as a purely technical website enhancement. Change the code around, add in fancy tags, and watch your rank (and traffic) climb. (more…)

What Really Rules a Website

Blog,SEO No Comments

When it comes to websites, there are several theories or ideas about what detail is most important. Content is king. SEO is king. Intuitive navigation is king. (more…)

SEO Best Practices for Migrating a Website

Blog,SEO 1 Comment

You’ve decided to move your Drupal website to Joomla, or your Blogger hosted site or a self-hosted WordPress site. Or maybe you’re moving to a new URL or a new server. (more…)

Preparing Your Site for Another iPad Explosion

Blog,Usability 1 Comment

With Apple’s expected iPad 3 announcement tomorrow (March 7th), more and more people are posed to become new iPad owners. (more…)

A Smarter Way of Approaching Social Media

Blog,Social Media 1 Comment

There is a very common idea that social media is, to a large extent, a matter of being seen in all of the right places. (more…)